Field Force Management Software for Retail & Merchandising
FieldExecutives is field force management software for retail and merchandising teams. Put every merchandiser on a live map, prove every store audit with photos, and see shelf compliance across regions on one screen.
Head office sets the planogram, but no one really knows which shelves look right until a regional manager happens to walk in.
Retail execution software for store visits, shelf audits and merchandisers
FieldExecutives is field force management software for retail and merchandising teams. It works as your retail execution software, merchandiser tracking software and store visit tracking app in one: every merchandiser on a live map, every store audit proven with photos, and shelf compliance visible by store and region.
Run planogram checks, out-of-stock reporting, competitor activity capture and promoter attendance tracking from one mobile app, with live GPS tracking and custom audit forms that keep standards consistent across agencies and outlets.
How work flows for Retail & Merchandising
From the office to the field and back, every assignment, tracked end to end.
Store lists and forms
Each merchandiser gets their store list, audit forms and planogram targets for the day.
Geo-verified check-in
Optimised store order and navigation, with a geo-verified check-in at each outlet.
Photo-backed audits
Shelf, planogram, stock and competitor audits captured against a custom checklist, with mandatory photos.
Live shelf compliance
Audits sync live, giving brands share-of-shelf and compliance scores by store and region.
Retail & Merchandising field force management software features
Everything a retail and merchandising team needs to audit stores, prove visits and keep shelves compliant, in one app.
Merchandiser GPS tracking
See every merchandiser live on the map with a GPS trail of the day and geo-verified attendance.
Store visit tracking software
Geo-verified check-in at every outlet with visit duration, so store visits are proven, not claimed.
Photo-backed shelf audit app
Capture shelf, stock and competitor audits against a custom checklist, with mandatory photos.
Planogram compliance checks
Score planogram adherence store by store and see compliance by region on one dashboard.
Out-of-stock reporting
Log out-of-stock SKUs with a photo and alert the supervisor the day it happens.
Competitor activity capture
Record competitor promotions and displays on a custom form at each outlet.
Promoter attendance tracking
Track promoter attendance and store coverage live, verified by location.
Share-of-shelf dashboard
Live share-of-shelf and compliance scores by store, city and region for brand teams.
A merchandiser’s route
Store one
Merchandiser checks in, shelf photographed, planogram scored.
Stock gap flagged
Out-of-stock SKU logged with a photo, alert sent to the supervisor.
Competitor check
New competitor promotion captured on a custom form.
Coverage done
All stores audited, compliance dashboard updated live.
Capture exactly what Retail work needs
Build the fields, forms and proof your process demands, by drag-and-drop, with no code. Here’s what teams like yours typically track:
See how configuration worksYour whole operation, on one screen
Live map, proof of every visit, and the numbers that actually move your business, what teams typically see:
How we’ve helped retail partners
The changes teams see once the field runs on FieldExecutives.
Trusted by retail teams
“For the first time we can see shelf compliance across every region on one screen, with photos to back it.”
“Out-of-stocks used to surface at month-end. Now we get an alert the moment a merchandiser spots one.”
“Geo plus photo proof ended the debate about whether stores were actually visited.”
Retail & Merchandising, answered
What is field force management software for retail and merchandising?+
It is software that helps retail and merchandising teams assign store visits, track merchandisers live, run photo-backed shelf and planogram audits, and report compliance, all from one mobile app and admin console.
Can it track promoter attendance?+
Yes. Promoters check in with GPS at each store, so attendance and coverage are verified and visible live.
How much does field force management software for retail and merchandising cost?+
Plans start at ₹999 a month for up to 10 users, and every plan includes every feature and a 7-day free trial. Growth is ₹2,499 for up to 30 users and Business is ₹4,999 for up to 75. See the pricing page for details.
Can I see a demo built around my retail and merchandising workflow?+
Yes. Book a 20-minute demo and we will model your own routes, forms and approvals in the live product, with no slides.
How does FieldExecutives compare with other retail and merchandising field force tools?+
See our comparison pages for how FieldExecutives stacks up against FieldAssist, Unolo, FieldEZ, LeadSquared and others on features, pricing and deployment.
Can we run custom store audits?+
Yes. Build any audit or planogram checklist by drag-and-drop, with mandatory photos, and every response is geo-tagged.
How do we prove a store was actually visited?+
Merchandisers check in with GPS at each outlet and capture photos, so every audit carries proof of presence and proof of work.
Can brands see shelf compliance live?+
Yes. Audits roll up into live share-of-shelf and compliance scores by store and region.
Guides for Retail & Merchandising teams
Evaluating Field Force Management Software for Retail & Merchandising?
Ready to run your retail team on a live map?
Start a 7-day free trial, or book a 20-minute demo and we’ll map it to your exact workflow.